Speakers

Ernest Adams

Freelance Game Designer, Writer and Teacher


Speaking at Animex Pro, Animex Game

Ernest Adams Ernest Adams is an independent game designer, writer, and teacher, working with the International Hobo design group. He has been in the games industry since 1989, and is the author of four books, including the university textbook Fundamentals of Game Design, which has been adopted at MIT (Massachusetts Institute of Technology) and many other institutions.

Ernest was most recently employed as a lead designer at Bullfrog Productions on the Dungeon Keeper series, and for several years before that he was the audio/video producer on the Madden NFL Football product line at Electronic Arts.

He has developed online computer and console games for everything from the IBM 360 mainframe to the Nintendo Wii. He is the founder of the International Game Developers' Association, and is a frequent lecturer at the Game Developers' Conference. His professional web site is at www.designersnotebook.com.

Talk - Business Models in the Interactive Entertainment Industry
The interactive entertainment industry has recently seen an explosion of new business models as it moves beyond its traditional retail-based approach. This talk is an introduction to the different sectors in the interactive entertainment industry, how they work financially, and how the consumer perceives them.

There are strengths and weaknesses in each model, and entrepreneurs must choose one that matches their goals and the scope of their resources and their project. The talk will also discuss the demographics of the modern video gamer.

Latest tweet

Follow AnimexFestival on Twitter

Become a fan

Our partners

Teesside University. Link will open a new window
Northern Film & Media. Link will open a new window UK Film Council. Link will open a new window Cineworld. Link will open a new window Thistle. Link will open a new window Red Stick Animation Festival. Link will open a new window Asian Youth Animation & Comic Contest . Link will open a new window FMX. Link will open a new window Brosta TV. Link will open a new window Imagine. Link will open a new window Stop Motion Pro. Link will open a new window Bloom Studio. Link will open a new window Dreamflight. Link will open a new window Blue GFX. Link will open a new window